Cohesity is the leader in AI-powered data security. Over 13,600 enterprise customers, including over 85 of the Fortune 100 and nearly 70% of the Global 500, rely on Cohesity to strengthen their resilience while providing Gen AI insights into their vast amounts of data. Formed from the combination of Cohesity with Veritas’ enterprise data protection business, the company’s solutions secure and protect data on-premises, in the cloud, and at the edge. Backed by NVIDIA, IBM, HPE, Cisco, AWS, Google Cloud, and others, Cohesity is headquartered in Santa Clara, CA, with offices around the globe.

We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design , and our culture.

Want to join the leader in AI-powered data security?

Cohesity is looking for a Marketing Operations Manager - Lead Management to join our growing marketing team. If you're passionate about building scalable processes for lead management and partnering cross-functionally to optimize performance - this is the role for you.

HOW YOU’LL SPEND YOUR TIME HERE:

Lead Lifecycle Champion

• Oversee the lead health lifecycle, from lead generation, nurturing and qualification to sales hand-off.

• Work closely with marketing stakeholders to develop and implement lead generation strategies.

• Build and refine scalable processes for lead management, implement and manage lead scoring, routing, and lifecycle stages in coordination with key stakeholders.

• Develop and execute scalable processes that foster continuous improvement, identify inefficiencies, proactively identifying new strategies to improve lead flow and optimize performance.

• Trouble shoot technical issues, proactively identify and resolve operational bottlenecks to keep marketing programs running smoothly.

Cross-functional alignment

• Partner with key stakeholders to align on MQL/SQL definitions and drive cross-functional initiatives—from lead scoring models to advanced nurturing programs, lead handoff processes and lead reporting across systems.

• Collaborate with Marketing, SDR, RevOps, Sales, and IT teams to ensure cross-functional alignment on processes, data integrity, analytics and system requirements.

• Drive organizational change within marketing programs and the tech stack, effectively collaborating with stakeholders to ensure buy-in and adoption.

• Enable marketing and sales teams with tools, reporting, and processes to manage prospect pipelines, track SLAs, and support processes that drive visibility and accountability.

Reporting & Analytics

• Build dashboards and reporting frameworks to track funnel health, lead flow, conversion rates, attribution and ROI.

• Dive deep into marketing and sales data to uncover trends, patterns, and actionable insights that directly impact lead flow health, pipeline creation and acceleration.

• Collaborate with demand generation managers to track, analyze, and optimize campaign effectiveness across channels.

• Present complex analyses in a concise, relevant way to executive leadership, recommending tangible steps for improvement.

WE’D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING:

• Bachelor’s degree in Marketing, Business, Analytics, Finance or related field.

• 3-5+ years of experience in demand generation, marketing operations or revenue operations, ideally in a B2B company.

• 2-3 years of hands-on experience with marketing automation systems such as Marketo, Hubspot, Eloqua or Pardot.

• 2-3 years of experience working within Salesforce.

• Experience working with ISR/SDR teams on tele-qualification.

• Experience developing content and implementing B2B email marketing and nurtures, SDR outreach sequences, outbound calling scripts.

• Experience with 6sense, Demandbase, Segment, Outreach and LeanData is a plus.

• Deep understanding of lead lifecycle management, MQL/SQL definitions, and pipeline attribution best practices.

WE ARE EXTRA EXCITED IF YOU HAVE ANY OF THE FOLLOWING:

• The ideal candidate is proactive, results-oriented, and thrives on identifying opportunities to elevate our processes and systems—without being asked. They are typically extroverted, enjoy collaborating across departments, and bring fresh ideas to the table that make us better every day.

• Excellent analytical, organizational, project management, problem-solving and time management skills. Ability to work under tight deadlines, multi-task, adapt to changes quickly.

• High levels of integrity, autonomy, and self-motivation.

• Excellent written and verbal communication skills to effectively interact with different teams across the organization and multiple stakeholders, explain technical concepts, and provide support.

• Experience thinking through strategy as much as executing.

• Understanding of data privacy and compliance regulations (e.g., GDPR, CCPA).

Data Privacy Notice for Job Candidates:

For information on personal data processing, please see our Privacy Policy.

Equal Employment Opportunity Employer (EEOE)

Cohesity is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at 1-855-9COHESITY or talent@cohesity.com for assistance.

In-Office Expectations

Cohesity employees who are within a reasonable commute (e.g. within a forty-five (45) minute average travel time) work out of our core offices 2-3 days a week of their choosing.