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Growth Management - Associate Vice President - Recharges & Utilities



Sales & Business Development
Bangalore Rural, Karnataka, India
Posted on Wednesday, November 2, 2022
About Us:
Paytm is India's leading financial services company that offers full-stack payments & financial solutions to consumers, offline merchants and online platforms. The company is on a mission to bring half a billion Indians into the mainstream economy through payments, commerce, banking, investments, and financial services. Its investors include Softbank, Ant Financial, AGH Holdings, Elevation Capital, Berkshire Hathaway, T Rowe Price, and Discovery Capital.
About the Role:
We are looking for Product Marketing leaders for accelerating the core growth metrics and user numbers. If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you!
Drive/Execute data driven growth campaigns across Paytm platforms and properties and external media
Work with creative development teams to get high performing creatives (static and video) for growth campaigns by utilising understanding of user behaviour and insights
Should be responsible for driving the User Growth, Revenue Growth, Retention, and Engagement of the Platform on day-day basis.
Deploy successful marketing campaigns and take ownership right from ideation to implementation:
Manage end-to-end consumer lifecycle management for the business vertical.
Responsible for driving the entire marketing funnel from Acquisition to Retention using various digital marketing channels.
Monitor customer funnel & identify new levers of growth and apply them to the business
Suggest new features/product innovations whenever necessary basis understanding of consumer behaviour.
Superpowers/ Skills that will help you succeed in this role:
Bachelor's degree in engineering or related field from reputed colleges.
Should have minimum 8+ years of relevant experience in Consumer internet industry.
Must be data driven with strong problem solving and analytical skills.
High degree of ownership in taking things to completion.
Ability to multitask and work on diverse range of requirements.
Excellent communication skills with ability to handle complex negotiations.
Compensation: If you are the right fit, we believe in creating wealth for you
With enviable 400 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!