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SEO Executive- Associate- Paytm First Games

Paytm

Paytm

Marketing & Communications
Noida, Uttar Pradesh, India
Posted on Wednesday, May 17, 2023
About Us:
Paytm is India’s leading digital payments and financial services company, which is focused on driving consumers and merchants to its platform by offering them a variety of payment use cases. Paytm provides consumers with services like utility payments and money transfers, while empowering them to pay via Paytm Payment Instruments (PPI) like Paytm Wallet, Paytm UPI, Paytm Payments Bank Netbanking, Paytm FASTag and Paytm Postpaid - Buy Now, Pay Later. To merchants, Paytm offers acquiring devices like Soundbox, EDC, QR and Payment Gateway where payment aggregation is done through PPI and also other banks’ financial instruments. To further enhance merchants’ business, Paytm offers merchants commerce services through advertising and Paytm Mini app store. Operating on this platform leverage, the company then offers credit services such as merchant loans, personal loans and BNPL, sourced by its financial partners.
About the role:
We are looking for an SEO expert to manage all activities in the areas of search engine optimization and marketing for Paytm First Games.
About the team
Paytm First Games is an all-in-one app for people who love Sports, Card Games, Tournaments, Trivia & everything fun! We build, publish and promote games that are available on the Paytm app, Google Play and our very own Paytm First Games app available on www.paytmfirstgames.com Since our formation in 2018, we have won hearts of over 4.5 Crore gamers and we continue to win more every day.
Roles and Responsibilities:
1. Develop and execute successful SEO strategies
2. Conduct keyword research to guide content teams
3. Review technical SEO issues and recommend fixes
4. Optimize website content, landing pages and paid search copy
5. Direct off-page optimization projects (e.g. link-building)
6. Collect data and report on traffic, rankings and other SEO aspects
7. Work with social media and PPC teams to optimize campaigns
8. Keep abreast of SEO and integrated marketing trends
9. Conduct keyword research to guide content teams
10. Review technical SEO issues and recommend fixes
11. Optimize website content, landing pages and paid search copy
12. Direct off-page optimization projects (e.g. link-building)
13. Collect data and report on traffic, rankings and other SEO aspects
14. Work with social media and PPC teams to optimize campaigns
15. Keep abreast of SEO and integrated marketing trends
Skills and Qualifications:
1. Bachelor's degree
2. Ability to quickly learn and understand new tools and topics
3. Be a team player and have a strong work ethic
4. Prior Experience of working on MS Excel would be advantageous
5. Excellent written and verbal communication skills
6. Analytical and problem solving abilities
7. Experience in working with multiple stakeholders in a large organization
Why join us:
Merit based culture that thrives on self-motivated & driven individuals who are set out to make a successful career in India’s fastest growing Fintech Organization. Agile & democratic setup that gives space to your creativity, offers opportunity to work at scale coupled with an environment that encourages diverse perspective at all times.
Compensation:
If you are the right fit, we believe in creating wealth for you
With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!